Content Marketing Agency
business management, Mindset, small business

Why It’s Important to Take Good Care of Your Employees

Having a great team for your business is essential for thriving as a business. As a business owner, you are not only in an authoritative position but also a leadership position. It is important to provide your employees with the essential tools needed in order to properly perform well. Without a solid foundation for procedures, you will be left with an unorganized and ill-equipped team. As a result, you will often receive low-quality work, confused employees, and risk of error. How can you show your employees you care? The easy answer, have some written procedures in place for your business!

In order for work to get done, you should be working towards maximizing accountability for results and creating a comfortable work environment for employees to thrive in. In order to do so, you need to set clear expectations. With clear expectations, there is less room for confusion and you become more transparent with your employees. Once you have set these expectations, you will quickly be able to track progress from your team. 

By setting expectations, you are setting your team up for success. Your employee should be treated with care and respect as they are people and not just a number. Place focus on the importance of caring for your team by ensuring they have the tools that set them up for success. 

Simply setting expectations, however, can be counter-productive if you don’t have a set of procedures in place for employees to refer to when working on tasks. What are the benefits of having these procedures?

  1. Clear instructions

Different tasks require different steps. In order to properly train new employees and keep the whole team on track, everyone should be given the same set of guidelines to ensure everything is done correctly the first time. 

  1. Quick problem solving

By readily having procedures at their disposal, employees will be able to utilize these tools to quickly resolve any uncertainty that may arise from completing a specific task, which in turn, reducing downtime and getting tasks finished more quickly

  1. Improve and collaborate

Procedures allow us to evaluate how well a task is being done. When tasks are shared and completed by a team, the team can then offer suggestions for better methods of completing the task. This allows you to make adjustments in your procedures in order to work efficiently. 

Caring for your employees and making sure they have all the necessary tools in order to do well will be reflected in the output of the work they do.  Making sure your new and existing employees know what is expected of them will help eliminate errors and increase productivity. In order for these procedures to run smoothly, it is also important to take into account the importance of trial and error. Listen to your employees and take into consideration their feedback and make note of what works well and what does not. If you have not yet created a set of procedures for your business, we highly recommend getting started. Feel free to reach out and ask about our new SOP services. 

Virtual Assistant
businessbuildingstrategies, Goal Setting, Mindset, time management

Investing in Your Most Important Asset as a Business Owner

As a business owner, many of us have a tendency to work too much. It’s easy to get sucked into working ALL THE TIME. If your office is in your home, it’s easy to keep going back in and doing just a little more! Wait…is that just me? It can’t be!

Can anyone relate to the above? If so, I bet you can also relate to burnout, stress, overwhelm and zero self-care. I don’t know about you, but this mom, wife and business owner has been there too many times.

So, what is your most important asset as a small business owner? Duh, it’s you. Yes you! You are your most important asset in your business!

Investing in yourself and taking care of yourself is the most profitable decision you can make, in my opinion. It can help you to be more productive with less hours. Learning new skill sets, setting priorities and achieving a better quality of life are all results you can obtain by investing in you. Putting in effort now can have a big difference in your future in a much more positive way.

So maybe you’re thinking how in the world can I invest time into me when I have a million other things to do? The simple answer is just do it. Seriously, you just have to make a decision that it’s an important aspect of growing and maintaining a healthy life in all areas. Here are 2 things that have made a difference for me. FYI – number 2 should actually be number one.

1. Developing Your Skills. This can take on many forms. The niche you are in will determine some of the skills you should hone in on, but for the most part we all need to invest in personal growth and learning new skills regardless of the industry we are in currently and regardless of how long you have been doing a particular type of work. Things are always changing and to keep up we have to be prepared with new skill sets.

  • People skills. No matter what industry you are in, there are people. The money is in the hands of the people. The marketplace pays for value. Upping your people skills makes you more valuable in whatever line of work you pursue. Consider listening to personal development daily for 15 minutes.
  • Free and paid training that fits your niche – enroll in online workshops, go to live conferences or participate in webinars that fit your industry and the areas you want to see growth in more.
  • Grow your knowledge – Read books. Leaders are readers! Listen to podcasts. Schedule at least 15 minutes a day for just listening or reading positive things.
  • Care for your body. Self-care is so important for every aspect of our life. And it’s normally the one that we put last on the list. For most of us with families and businesses, there is little time left for ourselves. But it is so important that we make it a priority. We cannot pour from an empty cup. It is not selfish to take care of yourself. Take a spa day, get a massage, take a day to binge Netflix, take a drive or even a weekend away. Whatever it is for you, just do it. Make the decision to practice self-care every week.

Investing in you can truly make a difference in your life, your relationships, and your ability to grow in your business and utilize your skills to the best of your ability. The extent to which you invest in yourself, caring for your mind and body, making self-care and learning new skills a priority, can make a world of difference in your entire life.

If you are a business owner who has too many tasks taking too much of your day, it may be time to think about getting some help. A virtual assistant can help you by doing the back-end work like social media management, website management, calendar and email management, and much more.

If you are a business owner who needs a bit of a break, let’s talk. Schedule your completely FREE CONSULTATION here.

Genean Roberts

http://www.lifebydesignvaservices.com

Mindset

4 Ways to Stay Positive During a Pandemic

The world has changed a lot in 6 months, probably permanently to some extent. And it feels like there is no end in sight. However, feelings lie and how we react to those feelings can determine how it affects us in the long term. We can see it as the world is ending, turned upside down and all kinds of other negative things, or we can focus on what is positive about this year and the good things it has brought. I know that’s easier said than done, so I thought I would share 4 things that help me focus on the positive.

  1. Always Be Grateful for the Good. Research has shown that gratitude is often associated with more happiness and less anxiety. To manifest positive emotions inside of you, always make it a habit to bring to mind the things you are grateful for everyday. Write it down. I keep a gratitude journal. I don’t write in it everyday, but when I do it helps me to put into perspective what really matters. It also helps me to remember all the things I have, instead of what I don’t.
  2. What may seem like a very negative situation, could turn out to be one of the biggest blessings of your life. It’s all in how you look at it. Perspective is everything. With all the bad the pandemic has brought, it has brought good things too. We, as a society in general, have had to slow down from the exhausting pace most of us were running. Many got more time at home to spend time with kids and family, and maybe even got to do some things you love that you never prioritized – that could include finding new hobbies, working out and getting fit, restoring an unhealthy marriage, spending more time in prayer or meditation, etc.
  3. We can train our mind to see the good. When we get a negative thought, we can take it captive, and ask ourselves if it is true. Is it really as bad as your mind makes you believe? Anxiety thrives on the unknown and thrives on fear. At a certain point, anxiety can lead us into some scary mental spaces. We start focusing on worst-case scenarios, and fear and negativity kick in and begin to paralyze. You have the power to change your thoughts, if you choose to. You have the power to speak life into your situation, your business, your relationships, your home and everything else in your life.
  4. Unplug from the negative. Negativity is all over social media and all over the news. It is overwhelming and can drive the sanest person insane. People are being mean and judgmental over masks and vaccines and all kinds of other things. It’s mentally exhausting and it’s easy to get sucked in. Before you know it you’ve been scrolling for 2 hours reading negative post after post after post. Negative news article after negative news article. Watching negative news video after negative news video. It’s a terrible cycle to get into and consumes your time, keeping you from being productive.

This too shall pass friends. There is nothing new under the sun. These hard times will be over one day and we will get to look back on them as a memory. Will your memories be negativity, worries, fears and doubts or will you remember how you found the good in the pandemic? The choice is yours.

Genean Roberts – Life By Design VA Services

businessbuildingstrategies, Mindset, time management

The Power of Delegation and Why You Need To Start Now

Whether you have been in business for yourself for 1 year or 20 years, you probably have felt the need to delegate. Some of us do well at delegating and some not so much. For me, delegating has always been tough. We have all heard the saying ‘If I want it done right, I will just do it myself’. That is normally because we feel like we can either do it better, or we at least feel like we understand it better than anyone else will. That kind of ego can lead to all kinds of problems in our businesses, not to mention our physical and mental health.

As a result, nothing gets delegated and burnout is on the horizon.

The issue in most cases is not that there is no one capable, it is more often that we just can’t delegate well. There are plenty of willing and able potential employees or contract workers out there ready and willing to learn and prove themselves. But it’s normally the business owner that is the issue. Delegating seems hard, and it shouldn’t be.

Here’s my thoughts on how to become a professional delegator

1. Research. It’s important to know you need before you begin searching for it. If you need to help setting up your monthly newsletter, then find someone with experience using Aweber, Constant Contact or MailChimp. Finding the right person for the job is the first important step in delegating the work. Specific skill sets are imperative when hiring and delegating work projects.

2. Plan it out. Write down everything you do in your business each day/week. Then highlight the parts you either don’t want to do or don’t have time to do. Then find someone with those specific skills to do them. Taking a few things off your plate can make a world of difference in your overall well-being.

3. Provide specific information. Once you begin delegating work, be thorough: make sure to include deadlines and guidelines about how you’d like the work to be done. Don’t just assume the person knows. Most people want to do a good job. Set them up for success instead of failure by making sure they have all the details up front.

4. Keep in touch. If you’ve delegated a work project, keep in contact once a day and ask for progress updates. Regular meetings will help with issues and allow for any adjustments needed. It would be awful to get a completed project that has been done incorrectly because you didn’t communicate effectively. Time is money!

5. Build Rapport. When you work with someone you are in a relationship with them. That doesn’t mean you have to be best buds, but it is important to grow that business relationship. Be sure to answer questions about the projects they are working on quickly so that they can stay on track and on time. Your work together will require regular communication – either written or verbal.

Delegating can be a powerful way to leverage your time and grow your business drastically. But you have to be willing to let go and delegate some things to others, whether that be an employee or an independent contractor.

Once you do, you will be able to breathe a little easier, work on the things that grow your business instead of all the busy work, and you may even see your income and business start to explode!

If you are thinking about delegating some things, set up a completely free consultation with me HERE to see if we are a good match!

To your success,

Genean Roberts – Life By Design VA Services

belief, Mindset

How To Change Your Attitude From Negative to Positive Starting Today

Are you always focusing on the negative first?

Does your attitude need an overhaul sometimes?

Do you complain when things don’t go as planned?

Here are 3 things that have helped me when I am having a bad day.

  1. Track it. If you start journaling every time you are negative, it will make you very aware of how much negativity really is there. What you track you can work on.
  2. Listen to or read positive things every single day. There is so much negative out there that we need to replace it with positive. This could be reading personal development books or even just motivational/inspirational quotes or listening to a positive podcast.
  3. Do a 7 Day No Complaining Challenge. This is VERY eye opening. I was shocked at how much I complained. The goal is to get 7 days in a row of no complaining. It’s harder than you think folks! Could take weeks or months to get 7 days in a row, and that’s OK. It’s about progress not perfection.

To your success,

Genean Roberts

belief, Goal Setting, Mindset

Unclear Vision Leads to Distraction

Are you in a business but get easily distracted with other things?

Do you easily lose motivation?

Do you lose focus and stop doing the IPA’s (Income Producing Activities)?

Instead of doing the work you do things like:

  • Scroll FB for long periods of time
  • Watch TV when you should be working
  • Organize your desk or files or post-its or whatever
  • Or do just about anything you can think of to not have to do the actual work

Anyone?  I know these are real struggles, because I have been through every one of them.

I finally discovered something a few years ago. When we are not focused, not motivated and letting distractions rule us, we have either forgotten our vision and our why or we simple never had a clear one to start with.

So, think back to why you started your business in the first place. What was your ‘why’? Was it to be able to quit your job working for someone else, retire your spouse, travel more, pay off debt? What was that driving force behind you starting a business in the first place?

Then, write it down. Set new goals. If your vision and your why isn’t clear, then take some time to get it clear. Think long and hard about what you want in life, then write it down. Hang it up somewhere and look at it often. That’s what will keep you going when the hard times hit. That’s what will keep you focused and motivated when the distractions come.

What do you want from this life?  When you figure that out, and it’s clear, the distractions will no longer get in the way.

To your success,

Genean Roberts

Goal Setting, healthandwellness, Mindset

Healthier Living is Possible Even If You’re Addicted to Junk

How do you learn to live a healthier lifestyle when your body is addicted to eating junk food?   How do we eat an elephant? One bite at a time? Well, this is the opposite. One LESS bite at a time. LOL.

So, I’ve been asked by quite a few people lately how I’ve been able to cut out a lot of bad foods and replace with healthier options. For instance, in our home we no longer eat pasta. We eat zucchini and spaghetti squash and cauliflower instead. Was that an overnight change? Heck no!

So maybe you are where I was 2 years ago. Maybe, like me before, you drink soda daily, or eat out 2-3 times a week, or maybe Little Debbie is your best friend like she was mine. Turns out she was an enabler who I needed to remove from my life…. 😀

Maybe you work a lot like I did and it’s just easier to throw a frozen pizza in the oven or some bagel bites in the microwave? Yep, that was us. How did we change it? One small step at a time.

You can too. Small steps lead to big progress over time.

This same concept applies to every area of our lives. If you are wanting to lose weight, stop trying to find the fast, easy way. If you want to be healthy in every way, stop looking for quick fixes. Same applies to your business. If you want to succeed, start making small steps toward success, without giving up when it doesn’t work in 30 days.

Success will come if you don’t give up.

To your success,

Genean Roberts

Mindset, time management

How To Get Through The Home Business Slump

So, I have been MIA for about 3 months. 3 months of inconsistency in my business. 3 months of making excuses as to why I wasn’t doing everything I needed to in my business. 3 months of my business going downhill.

That’s why I’m writing this post today. Time got away from me and I lost consistency in my business and it shows. I’ve still been working my business but slacking on a few things and that stops now. I absolutely know consistency is the number one key to success in a home business, but I let other things take precedence and I let time get away from me.

So, I thought maybe someone else needs to hear this and know that it’s OK to get off track as long as you don’t stay off track and how to get yourself back on track after you have derailed a bit.

Today I have 3 quick things I want to say about getting back on track.

  1. Make a decision. Decision is powerful. It’s half of success. It all comes down to a decision. You have to do some soul searching and ask yourself what is truly important. Is your business important enough to make time for it? Is the time and money freedom, which is why most of us start in the first place, is that worth it? Is helping other people worth it? If the answer is yes like it is for me, then just make the decision that you will immediately get back on track and start forward movement again.
  2. Make a schedule. Those who fail to plan, plan to fail. So get a plan, write it down. If you need to schedule everything you do to make sure you get your daily IPA’s (income producing activities) done, then do that.
  3. Do things that keep you accountable. Like this blog post. LOL. I am telling all of you that I have been off track, but I am back on track now. It’s OK to get off track, but it’s not OK to stay there. I made the decision, I made my schedule and now I’m doing the work. Do the work. Do it unmotivated. Do it afraid. Do it when you don’t want to.

To your success,

Genean Roberts

Attraction Marketing, Mindset, Social Media Marketing

Are You Emotionally Attached to the Outcome?

To have a successful business, we have to stop letting our emotions run our businesses. Are you attached to the outcome of each prospect? Do you stress over whether they say yes or no?

If you are in a business and have been for any amount of time, I am sure you have dealt with what I am talking about today. Being attached to the outcome of whether your prospect says yes or no. Fear of rejection in business is one of the toughest things to get over, but you have to if you want to succeed.

We all deal with people saying no. That’s just how it is. Not everyone wants what you have. And you will get plenty of no’s. My question to you is will you let that stop you, will you let make you quit?

Or…Will you rise up and develop into the business owner you need to be to make it happen?

Let me tell you about me a few years ago compared to me today. When I first started in my own business, I was excited and assumed everyone else would be too. I assumed people would love what I had to offer and jump on the chance to get it because it was wonderful right?

Isn’t that how you feel about your product or service for those of you in your own business? You don’t know how anyone could tell you no.  But they do. And then you get discouraged. And your feelings get hurt right?

And you think about quitting. And then when that doesn’t work you jump to another thing, when in reality the issue is your mindset. It was my mindset. And it was my lack of skills, and it was my fear of rejection.

Fast forward to today. I am no longer emotionally attached to the outcome. I realize that what I do is not for everyone and people are going to say no, a lot. But if you can get past that, and keep going, doing the activity and focusing on the activity and not the result, then things start to change.

When you are emotionally attached to the outcome, you will get upset every time someone tells you no and you will feel like a failure.

So here is what you have to do.

You have to stay consistent.

You have to do the income producing activities daily without being attached to the result.

You have to train your mind to focus on the positive, which means listening to or reading personal development daily.

And  you have to keep going and never give up.

When you take the emotions out of prospecting, it gets much easier. The choice is yours. If you want to break past the barriers that are holding you back, stop letting your feelings run your business.

If you have not read “Go for No”, then that’s a great place to start. Learning that nos are good because they get you to the yeses. So go out there today and shoot for a bunch of nos and don’t let yourself be emotionally attached to that outcome. That’s when the yeses will start coming.

Keep going and take your feelings out of it and see what happens.

To your success,

Genean Roberts

Goal Setting, Mindset, Social Media Marketing

Business Mistakes We All Make and How to Stop

Isn’t it funny how we get off track just a little and it’s so hard to get back on track? The same goes with a lot of things doesn’t it? Like our health, eating right and exercising. We can be so motivated and working hard toward our goals and then life happens. And we have the hardest time getting back on track. It also happens in our businesses and other things we do.

The only way to keep that from happening is through commitment and consistency. But how do you push through a slump in your business? You know what I mean? A slump, where you just don’t want to do the work, you maybe have lost motivation, you are not being as consistent as you should be, you may be procrastinating, and you are letting distractions pull you in every direction. A slump.

I wanted to give you 3 easy things to really keep you on track or get you back on track in your business. These are things that have helped me when I have gotten off track, like these last few weeks.

  1. Daily to-do list. You need to write down your business priorities in order of importance. Putting it on paper is important. Write out your daily, weekly and monthly goals along with what you need to do each day to hit them. Whether that is to prospect 10 people a day on Facebook, or call 10 people a day, or send out daily email to your list, whatever income producing activities you need to do for your business, write them down in order of importance. This does not include scrolling Facebook or organizing your desk. Income producing activities.
  2. Set business hours. You have a home business. It should be treated the same way a traditional business is. Every professional business has business hours right? So set hours for your business and then whatever you wrote down on your priority list from number 1, do those things during those times.
  3. Personal Development. This has changed my thinking in so many ways. We are surrounded by so much negativity in life. We have to put things in our minds that change how we think and how we live. If we want to be successful and live a positive, happy life, we need to put positive in our minds. We have all heard garbage in, garbage out. What we put into our minds comes back out into our lives. So make sure you are filling your minds with positive things every day. Read or listen to some type of personal development daily.

There are many ways to manage your time effectively and to get your motivation back if you’ve lost it. But these are my go-to’s that help me. So, write down your to-do list, set your hours and listen or read personal development daily.

This will help your home business grow and you will see greater success using these steps.

To your success,

Genean Roberts