blogging

Common Mistakes Business Owners Make

Running a business, large or small is hard work. You plan and schedule your time to the best of your ability yet find yourself working more than you would at a typical 9-5 job. You ask yourself why you now have less time for the things you love. So many of us put our energy into the wrong things and miss the right opportunities. Here are a few common mistakes business owners make during the first 5 years, and how you can avoid them:

  • You do not set a clear plan and/or vision for your business. While you may have the next million dollar idea, if you do not have a clear, thought out, plan that you can easily relay to your clients it will be hard to find them. This is best done by taking the time necessary and not rushing the process. While there are always exceptions, business longevity requires a lot of nurturing. 
  • Find your target demographic. This will take time as well as trial and error. Initially, you will want to broadly market your products/services. As you go through the paces you will find a specific niche of clients you prefer to work with and can narrow your focus. This will not only help you focus on the things you enjoy doing, you will also be using your resources in the most efficient way.
  • Building a significant Social Media presence. The average length of time a person  spends per day on social media is 2 hours and 24 minutes. In that short window, you are literally competing with millions of influencers and small businesses to make your product or service known. You can expedite this process by reaching out to friends and family, finding influencers to promote your products and/or creating paid ads (not recommended until well established-utilize what is free until you begin bringing in a profit).
  • Have Patience. Finally, whether you are building a million dollar business or a coffee shop on the corner, please remember that everything worthwhile takes time. Setting the building blocks to success and nurturing your business through the growth stages is the most important thing you can do. 

Deciding to start your own business and pursue your passion is a huge, life changing decision and one you should always be proud of. Perfecting these key points will eventually make your business drive itself to success.  Life by Design VA Services can help during those times when you find the need for navigating through your unique business journey. 

A few things our Virtual Assistants can help you with:

  • Social Media – We can create graphics/captions and schedule posts. Consistency is key!
  • Website Management – Updating content, photos and links can take a lot of time that you don’t have. A VA can edit and update your website as needed.
  • Blog Posts and Other Content Creation – Creating eye-catching, aesthetically pleasing, and thought provoking captions, blog posts, articles, newsletter and info on your website is so important. 
  • Online File Organization – Whether you need help with organizing your emails and creating filters, or organizing your Google Drive or OneDrive files, we can help!
  • Email and Calendar Management – Keeping up with your email and calendar can take time you just don’t have. Our VA’s can help by replying to and sending emails, creating and sending calendar invites, schedule meetings, add appointments to your calendar, set reminders, and more. 

These are just a few ways Life By Design Virtual Services can help you grow your business in 2021. If you are to the point of not enough hours in the day, let us help!  Schedule your free 15 minute consultation HERE.

Let’s see if what we do is a good fit for you!

executive assistant, process management, small business, social media management, sop creation, virtual assistant, virtual assistant services

It’s a Good Year for Better Time Management

Happy New Year! Here’s to an amazing and productive 2021!

How do we accomplish that in our business? We manage our time well.

Time management is a key skill in becoming/being successful and it includes setting aside the perfect amount of time for each and every task being thrown at you. Here are some tips to better manage your time, which will result in higher productivity in 2021. 

  1. Set Goals 
    1. A fundamental part of time management is not only setting goals for everything you need to complete, but also prioritizing them. One way would be to rank your goals by importance so you have a better idea of what you need to do first, second, third, etc.
  2. Set A Time Frame For Each Task 
    1. Try to estimate the amount of time you will be spending on each and every task so you know when and where to fit in those tasks. It’s very important to have enough time to complete each one, leaving wiggle room in case it takes longer than expected. I can’t tell you how many times I have underestimated the amount of time a task will take me and I had already waited till the last minute to complete it- that doesn’t result in a good outcome. 
  3. Reward Yourself
    1. No matter how big or small your personal reward is, you should have one. It not only gives you greater motivation to complete the task in a timely manner but also gives you something to enjoy and promotes self care. 
  4. Take Out Unnecessary Tasks
    1. Cleaning up your to-do can have a huge impact on not just your stress levels but also your productivity. Having a bunch of unnecessary and just straight up time consuming tasks on your list will only slow you down. 
  5. Give Yourself A Break 
    1. Taking breaks are known to increase productivity as long as you stick to your set break time. Think of it as a recharging period to re-center and boost motivation. Examples include working for maybe 3 hours then giving yourself a 20 minute rest. 
    2. Delegate. Give tasks that you don’t want to work on to an assistant. Hiring a virtual assistant is one way to get rid of those extra tasks and free up more of your time for the things you want to do.

Productivity and time management are serious factors when it comes to not only your mental health surrounding the areas of stress, but also important factors to putting out quality work- no matter your area of expertise. 

Here at Life by Design our team values time management and quality work. We focus on the busy work while you continue to run the business of your passion. If you want to learn more, schedule your free consultation here.

businessbuildingstrategies, Goal Setting, small business, Social Media Marketing, time management, virtual assistant

What is a Virtual Assistant and Why Would I Ever Need One?

Whether your business is a one-man show that’s just begun or an established company with more than one team member, a virtual assistant may be in your best interest. Their purpose is to allow you to focus on what matters most, your passions and running the business you love. 

No matter if your business is completely online, in person, or maybe both- tremendous benefits come along with hiring one. 

Managing a consistent/cohesive brand image across all of your social media platforms, website, local listings, and more can become a serious challenge. Alongside keeping up with all of your clerical/general administration tasks can seem nearly impossible. That’s why Virtual Assistants are there to help you! 

Save Money 

Most brands like to outsource when it comes to hiring someone to handle all of the busy work because it normally results in a profit save. As well as cutting back on things like training costs.  Virtual Assistants are already knowledgeable in everything that comes with the job. 

Save Time

Starting a business can be so exciting and gives you the opportunity to make a profit from something you truly enjoy doing, but will soon be followed by busywork. These amazing assistants truly will take a tremendous amount of pressure off your back so you can stop sweating about the small things and dive deeper into your passion. 

Virtual Assistants are becoming more and more acknowledged today, especially with everything starting to be done remotely. Most assistants work from home allowing a very flexible schedule to fit all of your company’s needs. 

Social Media

  • Content creation 
    • Using your brand colors, the content will be created to match your brand image and engage your following. 
  • Grow Your Following 
    • It’s a proven fact that when business social media accounts post consistent and engaging content- follower counts go up. 

General Admin  

  • Email Marketing / Regular Usage 
    • Including management and cleanup, sorting, scheduling newsletters and general emails, email autoresponders, automations, as well as mailing list setup. 
  • Proofreading 
  • Basic Bookkeeping 
  • Calendar Organization
    • Including management and appointment scheduling, creating daily to-do lists, and creating employee schedules. 
  • Media Creation 
    • Including slides for presentations, word documents, spreadsheets, and more. 
  • Research 
  • Data Entry 
  • Website Management

Life by Design is known for exceptional customer service and guaranteed client satisfaction. Each one of our team members has the same goal in mind – making your life easier while you continue to dive deeper into your passions. Hear from our past clients on our home page where reviews are located. See them here.

2021 can be your best year in business yet, with a little help. 🙂

To your success,

Genean

businessbuildingstrategies, Goal Setting, small business, time management, virtual assistant

Growing Your Business With a Virtual Assistant into 2021

As e-commerce platforms are growing in the business world, hiring a virtual assistant is becoming more and more needed. As a virtual assistant myself, I believe that we, as professional VAs, should possess certain qualities to help your business grow.

As the need for virtual assistants is growing, more and more underqualified and inexperienced people are starting a virtual assistant business. When hiring a virtual assistant, it’s imperative that you screen them well, ask many questions about their prior experience, and make sure they have the qualities of the kind of person you are looking for in your business.

I have heard from many business owners who hired a virtual assistant, then soon regretted it because the assistant was not as skilled as they claimed. At that point, it’s a little awkward letting them go, not to mention the business owner is now gun shy on hiring another VA.

There are many quality VA’s out there who will do a fantastic job for your business. Many are looking for work right now! A couple things to ask for is a portfolio of past work, and a referral.  These two things can tell you a lot about the professionalism and quality of a VA.

You also want to ask questions to find out the quality of the person. Integrity and honesty, being punctual, and meeting deadlines are things you need in a VA. Here are 3 more qualities to look for when hiring a virtual assistant.

  • Detail-Oriented. A virtual assistant should always have great attention to detail. A quality virtual assistant is one who does the task promptly, does it correctly, and does it with a positive attitude.
  • Responsiveness. Virtual assistants are just that, virtual. So, it is important to have good communication since they are not in the traditional office setting.  Depending on where your virtual assistant lives, the time difference can be a challenge for both the company and the VA. So, it is important to discuss these issues in the initial consultation, before hire, and set expectations.
  • Effectiveness and Efficiency. Effectiveness and efficiency are critical aspects of making any task successful. When running any business, it is of great importance that all deadlines are met, and all work is completed thoroughly and professionally.

If you are currently in need of a virtual assistant, or maybe you are just window shopping for now, you can see what we at Life by Design VA Services do by scheduling your free consultation here.