6 Ways to Increase Your Blog Traffic

Need to increase traffic to your website?

Start by promoting your blog. 

It’s no secret that every online business needs to increase its visibility if it is going to succeed. That’s why SEO (search engine optimization) and blogging are essential for boosting traffic. However, thousands (millions?) of blogs are being published every day, so you’ll need to think outside of the box when it comes to how you promote your blog, and therefore drive more traffic. 

By getting creative, you should have no problems convincing readers to opt for your content over the competition.

Get into Podcasting

Podcasts are excellent mediums for enjoying content on the go. They’re also available on various well-known platforms, with millions of listeners. With such huge audiences, podcasts provide the perfect opportunities to connect with new readers. Even better, there are lots of ways to get involved with this medium.

With many podcasts relying on sponsorships, you might lend financial support in return for an advert or byline. You could also be a feature on the podcast itself, either as an interviewee, guest, or expert. By presenting yourself as a blogger with something interesting to say, listeners will likely want to hear more from you.

To find these podcast opportunities, you may want to check out a podcast’s website for more information. Alternatively, most podcasters are actively looking for partners via social media.

Speak at Events

Blogs may be digital, but that doesn’t mean you can’t promote them in person. You can connect with potential new readers in the real world by speaking at in-person events or virtual conferences.

These events can be anything from a small, local meetups to a conference or event. The key is to find an event where your target audience is likely to attend. If attendees enjoy your session, they may decide to check out your blog and therefore your website.

Using social media can be a great way to discover relevant events. Once you’ve secured a speaking spot, it’s essential to make the most of it. This often means promoting your involvement across social media and writing blogs about your experience. All of these strategies can help attendees discover your blog, boost your profile as an expert in your field and drive that traffic. 

Build a Member’s Area

Consider converting one-time visitors to your website/blog into loyal repeat readers by offering memberships. Have readers sign up for freebies or for alerts whenever you publish a new blog by registering them on your website. 

After completing the registration process, your audience may feel invested in your blog, and therefore more compelled to keep coming back. As part of the registration process, you’ll also typically collect members’ contact information. You can then target these readers with email marketing. Win-win.


Do not ignore this platform. Short form video works well with promoting your blog. You can condense your latest post’s highlights into a short clip. After catching a user’s attention with a rapid-fire video, you can include a link to the full post in your profile. With over one billion monthly users on TikTok alone, promoting your blogs here is a smart move. 

Cross Post on LinkedIn and Medium

Your ultimate goal is to drive more people to your blog and ultimately to your website. Medium touts 100 million monthly readers, and it’s a great platform to get acquainted with. 

LinkedIn articles are considerably easier to find and therefore using this platform to cross post your articles may make them stand out better, whereas on other platforms, articles can get lost in the shuffle. 

Add Tweetable Quotes in Your Blog Content

Twitter provides a huge opportunity to promote your blog. You can actively encourage readers to share your content by creating tweetable quotes. These are ready-made quotes that fit neatly into Twitter’s character limit.

Whenever a reader clicks on this quote, it’ll generate a pre-written tweet containing the text. This feature makes it easy to share your blog in an engaging way.

You can add tweetable quotes to your posts using plugins such as TweetDis or Pagely.  These tools can embed a quote in any of your web pages with a shortcode or an editor block.

When deciding what to include in your quote, try to use text that sparks an emotional response. 

With over 30 million bloggers in the United States alone, your blog is facing some stiff competition. Fortunately, with the right techniques, you should have no problems making your voice heard. If you’re questioning how to promote your blog, we recommend focusing on channels that connect you with your ideal target audience. Of course, while these ideas can help you drive more traffic, you’ll also want to focus on the fundamentals such as SEO and keyword research.


business management

Hiring With a Purpose

What is the secret to having a better company and happier employees?

Conscious hiring. 

What this means is that you are aligning your recruiting and hiring practices to your business’s long-term goals. Instead of hiring someone solely based on their skillset, you consider the bigger picture. In this way, you not only select candidates who raise the bar skill-wise, but also the ones who are more engaged and will stick around.

It is essential for businesses to be conscious of their hiring practices in order to ensure success. Quality should always be the top priority when it comes to hiring and there are several steps that can be taken to ensure that quality is maintained.

First, it is important to measure quality when it comes to hiring. This means setting clear expectations for both candidates and hiring managers. It also means making sure that the recruitment process is efficient and effective, so that the best candidates are chosen for the job. Additionally, businesses should make sure they have a talent acquisition strategy in place that aligns with their business goals. This will help them identify the right people for the job and ensure they are able to meet their objectives.

Second, businesses should set realistic expectations for both candidates and hiring managers. Candidates should understand what is expected of them before applying for a job, and hiring managers should be aware of what skills and qualifications they need from potential employees. Additionally, businesses should hire for outcomes rather than qualifications; this means looking at how a candidate’s skills will help them achieve desired results rather than just focusing on their educational background or experience level.

Third, businesses should make sure they align values, motivation, and cultural fit when it comes to hiring practices. It’s important to find people who share similar values as your organization in order to create an environment where everyone feels comfortable working together towards common goals. Additionally, motivation is key; finding people who are passionate about their work will help keep morale high and productivity levels up throughout the organization. Finally, cultural fit is essential; making sure potential hires fit into your company culture will help create a cohesive team dynamic that leads to better results overall.

Fourth, businesses should pick technology that actually works when it comes to recruiting new employees. There are many tools available today that can streamline the hiring process and make it easier for employers to find qualified candidates quickly and efficiently. One tool we love is Trainual. Trainual is an AI-driven documentation, automated onboarding and training software that features one-click role charts, connected roles and responsibilities, and accessible SOPs all in one place. 

Additionally, outsourcing the recruiting process is a smart business move as well. You can save time and money by delegating this to an outside team of professionals like Life By Design Staffing Solutions. 

Overall, being conscious of your hiring practices is essential if you want your business to succeed in today’s competitive marketplace. By measuring quality, aligning your talent acquisition strategy with business goals, setting realistic expectations for both candidates and hiring managers, hiring for outcomes instead of qualifications, aligning values, motivation and cultural fit with potential hires as well as picking technology that actually works – you can ensure you get the best possible employees into your organization which will lead you towards success!

business management

Systems For Your Business Is A Must

Previously, I have written about why you must have systems in place  in order to be an efficient and successful business. Systems of Procedures, or SOP’s, are the processes and protocols that guide employees in completing tasks consistently and effectively. Here are some of the key reasons why a business needs systems of procedures:


  1. Consistency: Systems of procedures ensure that tasks are completed consistently, regardless of who is performing them. This helps to make sure that the business is delivering a high-quality product or service to customers.

  2. Efficiency: By creating a clear roadmap for how tasks should be completed, systems of procedures help employees work more efficiently, which saves time and money. When employees repeat a task, in the same manner, every time, they will begin to complete it faster and with fewer errors each time.

  3. Training: Systems of procedures can be used to train new employees, ensuring that they understand how to complete tasks correctly. This not only reduces training time, but it can also be used as a reference for existing employees, keeping everyone up-to-date on the best practices and protocols for completing tasks.

  4. Scalability: As a business grows, it becomes more difficult to manage tasks without a clear system of procedures in place. Systems of procedures help ensure that tasks can be completed consistently and efficiently even as the business grows and becomes more complex.

  5. Compliance: Some tasks require strict adherence to laws and regulations. Systems of procedures can help ensure that employees are completing tasks in compliance with these regulations, reducing the risk of legal issues for the business.


Overall, systems of procedures are essential for any business that wants to operate efficiently and effectively. By providing consistency, efficiency, training, scalability, and compliance, these systems help ensure that the business is delivering high-quality products or services to its customers while minimizing the risk of errors or legal issues.

Getting systems in place may seem like a daunting task at first, but believe me, it’s better to have them in place BEFORE something happens, that way your business can keep on functioning while you deal with real life situations. 


Where to start:

  1. Write down what roles are required to get things done in your business.
  2.  Write down the tasks that these roles need to perform.
  3. Document the procedures, create checklists and/or videos that show how these tasks can be done.
  4. Specify the tools and software that are required and how they are useful.
  5. Identify the handover points between tasks done by different roles. Document these as part of the systems.
  6. Test the systems and refine them as needed.
  7. Explore opportunities for automation.
  8. Invest in software to assist with the training and SOP processes.


At Life By Design, we invest in software to make our training and SOP processes streamlined and consistent. We use a software called Trainual. Trainual is a powerful app. You can standardize employee training, systemize operations and scale your team as your business grows by keeping your onboarding, training, process docs, and SOPs — all in one app.

Getting systems in place has valuable benefits. It allows you to confidently step away from your business from time to time and also primes your business for sale or to scale.

Life By Design Virtual Solutions has a team of experts ready to help you standardize your business to help you maximize your efficiency.

We are ready and waiting to help you to refine your business for success!



blogging, businessbuildingstrategies

This Blog Post Was Written By AI, Mostly

First of all, yes, this blog was written by AI. Jasper AI to be specific. Most of it. 

If you thought AI was just something you watched in movies, you are 100% living under a rock! Artificial Intelligence (AI) is rapidly transforming businesses today and enabling entrepreneurs to take advantage of smarter technologies. In this blog post, we’ll explore what AI is, its current applications in business, why it’s still important to have a human element when implementing AI into operations, and the future of AI in the industry.

Let’s start with the basics: What exactly is AI? It’s an umbrella term for any computer system that can mimic human behavior and learn from data inputs using algorithms and other artificial intelligence models — like JasperAI. Common examples of AI include intelligent chatbots, facial recognition software, medical image analysis systems, and automated assistants.

For entrepreneurs who are looking for help with new technologies, understanding AI is key to their success. If used appropriately, AI can provide businesses with improved efficiency and cost savings. Businesses can use automation tools such as JasperAI to streamline processes like customer service inquiries or order processing; they can also leverage machine learning algorithms to generate insights from customer data that inform marketing decisions or product development initiatives.

Now onto the most important part: why it’s still important to have a human touch even when utilizing AI technologies. The reason is simple: while some tasks can be done through smart machines like JasperAI, there are areas where human interaction will always be invaluable (e.g., creative problem solving). Additionally, humans have the capacity to give more nuanced feedback than machines – something that artificial intelligence models simply cannot do right now. After all, robots don’t understand sarcasm!

Let’s use my experience creating this blog post as an example of why you still need human touch. You need to have a great prompt. This is number one. You need to have a goal for your AI tool. Specifically, I wanted AI to write a blog about itself giving an overview. It took me six times to get the prompt to give me a result that was close to what I was looking for. You have to advise your AI tool on who your audience is, what your tone of voice is, and specific points you want it to touch on. So, no AI is not taking over everyone’s job just yet, it still needs A LOT of human hand holding.

Finally, let’s talk about the future of AI in the industry. We believe that advancements in cognitive computing capabilities will continue to shape new ways of doing business – allowing us to glean more valuable knowledge from customer data faster than ever before! However, at least for now – and maybe even into the foreseeable future – having humans involved in decision-making processes remains essential for successful deployment of autonomous technologies powered by artificial intelligence.

Is your business already fully embracing an AI tool? Are you finding it useful? Maybe confusing. Do you want to learn how to use the tool most effectively? We can help.

The team at Life By Design Virtual Solutions stays up-to-date on all the latest tech and development. We know how to use AI for your business, just reach out, we can help.


business management

What The Heck Is RPO?

Recruitment Process Outsourcing (RPO). It’s a mouthful for sure, but it simply means delegating your hiring process to an external agency/recruiter, like Life by Design Staffing Solutions – Hiring Made Easy.

Recruitment Process Outsourcing (RPO) is a type of business process outsourcing where an organization outsources some or all of its recruitment activities to a third-party service provider. RPO providers are typically specialized recruitment firms that offer end-to-end recruitment services, from sourcing and screening candidates to onboarding new hires.

The benefits of RPO are numerous. By outsourcing recruitment activities, companies can: 

  • Reduce their recruitment costs. 
  • Improve the efficiency of their hiring process. 
  • Attract and screen high-quality candidates. 
  • Fill their open positions faster and with more qualified candidates.

RPO can also help companies to manage fluctuations in their hiring needs

During times of high demand, such as during a growth phase or after a merger or acquisition, RPO providers can help to scale up recruitment activities quickly and efficiently. 

Conversely, during periods of low demand, RPO providers can scale down recruitment activities to help companies reduce their recruitment costs.

At Life By Design we act as a virtual HR department for your company. We can deliver the necessary staff, technology, and methodology to fulfill a client’s recruitment requirements.

Outsourcing the hiring process can happen in a variety of ways that suit your company’s needs. For example:

  • We manage the entire hiring lifecycle – from the provision of workforce planning to sourcing, selection, assessment, offer management, and onboarding.
  • We provide the individual RPO components you need most – from talent sourcing and recruitment administration to screening support and technology.
  • We assist with a rapid response to your talent shortages. We have the ability to quickly hire a multitude of qualified candidates in a short period of time. 

RPO will save you time, money and of course, stress. It will reduce the time needed to hire, since we will focus on that part on your behalf. You can be as involved in the process as you wish. 


At Life by Design Staffing Solutions – Hiring Made Easy, we know that hiring and recruiting is an incredibly important part of growing your business. Let us help you build a strong talent pipeline and stay competitive in the talent market.

We bring your people on board, you take it from there.


business management

Why You Should Outsource HR

Human Resources, they are more than just the “fun police!”

The role of HR has evolved over the years. A department that used to be known as the “fun police,”  focused on policies and rule following, has now grown into a department of managing employees’ experience within the company and strengthening workplace culture. In a sense, the HR department has growing demands.

Running a small company, business owners are finding it difficult to keep up with the evolving needs of the HR department. If you are a business owner and/or a manager and you are covering the duties of an HR department, it might be time to consider outsourcing HR to a virtual agency. 

Here are a few reasons you should consider outsourcing your HR department:

Here are our top reasons to outsource your HR:

  1. It will save your company money.
    Outsourcing your entire HR function can often provide you with human resources experts at a much lower cost than would be required to hire an in-house team. 
  2. You will save money on HR software.
    External providers will have their own software to manage employees, and to develop and implement the necessary tools and frameworks.
  3. You and your team will learn HR expertise.
    Outsourced HR can work with your current team to build their HR knowledge and skills. While they are there to essentially take the grunt work off your hands, the best value will be found in developing a true understanding of why HR related know-how is so important to any business.
  4. You will see improved employee satisfaction.
    Outsourced HR, when done right, can help minimize and correct inefficiencies (such as high turnover, low morale or lack of motivation) that cost your business every day.

At Life by Design Staffing Solutions – Hiring Made Easy, we know that HR truly is a leading factor to growing any successful company and ensuring it’s stable and protected. 

We are passionate about helping you grow your business. We work directly to get to know who you are and your company direction, helping you through every step of the hiring process. As a recruiting agency, getting to know you and your industry requires consistently staying on top of and understanding the labor market as it relates to the services you offer to your community.

We bring your people on board, you take it from there. https://lifebydesignvs.com/hiringmadeeasy/

business management

What Does an Executive Assistant Really Do?

I’m sure you have heard of the job title executive assistant (EA) before. Maybe in context with many other job titles such as personal assistant and administrative assistant. So what exactly is an executive assistant?

Executive assistants are professionals who have experience with project management and administrative tasks. They’re the go-to person who works closely with upper and senior management at a company to manage their calendar and schedules.

They are upper management’s right-hand assistants! 

When you’re working as the right-hand person for a CEO, or senior company team members, you’re responsible for them “working at their most optimal level.”  Your job is to keep them moving and have everything they need to be fully efficient at their fast and busy level.

EAs are organized, quick on their feet, have thick skin, and should know the in’s and out’s of the company they work for. So what exactly do they do?

The job description for an EA will always be specific to whatever company is employing the EA. Typical duties, however, will include scheduling and handling everything on the executive’s calendar. Consider executive assistants the gatekeepers of an executive’s time.

Here is a list of common responsibilities:

  • Act as the point of contact among executives, employees, clients and other external partners
  • Manage information flow in a timely and accurate manner
  • Manage executives’ calendars and set up meetings
  • Make travel and accommodation arrangements
  • Document daily expenses and prepare weekly, monthly or quarterly reports
  • Format information for internal and external communication – memos, emails, presentations, reports
  • Take minutes during meetings
  • Screen and direct phone calls and distribute correspondence
  • Organize and maintain the company’s online filing system

Typical skills and requirements:

  • Work experience as an Executive Assistant, Personal Assistant or similar role
  • Excellent MS Office knowledge
  • Outstanding organizational and time management skills
  • Familiarity with office software and applications 
  • Excellent verbal and written communications skills
  • Discretion and confidentiality

EAs are usually expected to work independently on certain tasks or projects over a given period of time. As such, being able to multitask and stay on track are key qualifiers.

At Life by Design Staffing Solutions we have a team of expert Executive Assistants that come from a diverse background of industries. We are skilled at matching the right freelancer for you and your business.

Interested in learning more about how we can help you grow your business? Head to our website:



business management

How Investing in a PM Can Grow Your Business

Project managers (PM) play a critical role in any business, though that role can be hard to define and easy to underestimate. Most companies wait too long to hire a project manager because it seems unnecessary and find out too late that it is, in fact, necessary for company growth. As a new or growing business, how can you identify when you need to hire a project manager? 

Are you struggling to keep track of project details? 

Are you having problems with delegating project tasks and managing your team?

How about your team? Are they staying motivated and on task?

Any of these questions resonating with you? Yes?

You might consider hiring a project manager.

How can a project manager help your team?

  • With planning, an essential and crucial element of any project. Project management ensures setting proper expectations about what can be delivered, by when, and for how much. They negotiate reasonable and achievable deadlines and milestones. They will define and clarify project scope, develop the project plan, outline the project schedule, and create policies and procedures to support the achievement of the project objectives.
  • With organization, a PM sets up the project team’s structure so the plan created during the planning phase can be executed effectively. The project manager organizes projects into phases and task lists. They assign tasks to people and get status reports so everyone knows they are on time and under budget. Project managers know where each piece of the project is and where it is going next to ensure that all components are moving through the workflow in a timely manner. 
  • With communication, a PM ensures all communication lines are open. This helps ensure the project is headed in the right direction. Having a central communications person decreases confusion and increases accuracy, a crucial component of any project!

Project managers require a variety of hard and soft skills. They need to have experience with many different types of projects and people in different industries.

When looking to hire a project manager, look out for these crucial skills:

  • They listen carefully.
  • Able to plan large scopes of work as well as schedule daily tasks.
  • Excels at prioritizing the tasks at hand.
  • They practice creative problem solving.
  • Can identify and manage project risk.
  • Will provide helpful feedback to clients and production teams.
  • Able to lead teams to success.
  • They are interested in upskilling and continuing to keep learning and growing. 

It’s not always feasible to hire an in-house dedicated project manager. Even part-time, a project manager can be a costly hire. So, consider hiring a freelance PM to fill your needs. A freelance project manager has all the same skills and experience as an in-house PM, but at a noticeable price cut. They are flexible, affordable and easy to hire. 

Whichever project management style works best for your company, our team at Life by Design Virtual Solutions can help!



business management

3 Reasons to Outsource Recruiting

Recruiting and hiring are crucial parts of any business, you need to make sure you are hiring the right person for your company.

Maybe you are struggling to fill a specific role, or you have a lot of positions to fill and little time, or you just can’t afford to hire an in-house recruitment team. Whatever your reason is, getting outside help will help you get the job done effectively and efficiently. 

Whether you are a small business or a larger one outsourcing – recruiting means your team can get on-demand support. 

So how can outsourcing the hiring process benefit your company? 

First of all, it can save you money. How, you ask. Just like many freelancers, external recruiters are only helping you when there is a need. Compared to a full-time in-house employee, this can save you a significant amount of money.

Recruitment costs can also include advertising, online job boards, tools, and software. The costs can add up. When you outsource, you only have one cost to worry about – paying your external partner.

Secondly, outsourcing saves you time. Hiring can take up a lot of your time. Writing the job description, advertising, sourcing, vetting, following up, and interviewing are all time-consuming tasks. By delegating the entire process or parts of it, to an experienced recruiting freelancer or recruiting agency, you are saving time. 

When you know a professional is focusing on these tasks, you can use your time to focus on other important parts of your business, like scaling up. You can save a lot of time on some tasks where you don’t have the expertise (e.g. sourcing) but still participate in interviews where your point of view is valuable or be part of the final interview after an initial vetting interview. This gives you the best of both worlds: control over the process and saving time. Win-Win.

Thirdly, you can accelerate the hiring process by outsourcing because the external recruiter is focusing on finding you the right candidate. Finding the right candidate can sometimes take one to two months! Now, what if you are growing quickly and need to hire many new employees at once? This can become an all-consuming task. Outsource! External recruiters can effectively and efficiently advertise, source, vet, and interview candidates for you. What if you are hiring for a completely new role within your company? Outsource to an experienced recruiter who has hired for this role before. Utilize their expertise for efficiency and effectiveness.

When you choose to outsource, not only are you taking the hiring duties off your shoulders but also the shoulders of other employees or departments. This means that you and your co-workers can fully focus on what you do best and not spread yourself too thin.

Generally speaking, outsourcing certain tasks of your business to qualified experienced freelancers or agencies will save you time, money, and stress. To learn more about outsourcing for your business, reach out to Life By Design Virtual Solutions. www.lifebydesignvs.com


business management

Office Wellness

The start of a brand-new year is upon us. Many of us are starting the year off with renewed goals of health and wellness. This is not just about losing a few pounds, hitting the gym a little more or watching what you eat. This includes overall well-being and that involves those who you work closely with. Your employees and co-workers. 

So, what can leaders like you do to support your co-workers? Here are four ways you can make 2023 the healthiest year yet for your team.

  • Create a “people first” work environment. Work-life balance, that’s all we hear about these days. Well, there is a reason why. People are realizing that the past workaholic culture of the United States just isn’t sustainable. Hustle culture is being replaced by a work culture that respects and nourishes its employees. So make sure you are evolving along with an evolving work culture. How? Offering flexibility and compassion whenever possible can help reduce work-related stress. Realize that your team has family and friends that are important outside of work.
  • Ask how your team members are doing. When was the last time you actually inquired about an employee’s well-being? Physical and emotional. Setting up a time to check in and discuss how you can support them will help each person feel seen and cared for. Make sure to carve out time beyond your regular working meetings. Even a short conversation can make a big difference. 
  • Encourage teamwork. Research shows that collaborative problem-solving leads to better outcomes. People are more likely to take calculated risks that lead to innovation if they have the support of a team behind them. Working in a team encourages personal growth, increases job satisfaction, and reduces stress. It’s the foundation on which successful businesses are built. 
  • Recognize and celebrate wins! Recognition is an important driver of psychological wellness. Taking the time to recognize good work will make your people feel appreciated. This also incentivizes employees to continue to work hard and reinforces the impact of all they do. Doing so builds camaraderie, acts as an incentive for the next round of work and reinforces the teamwork you’ve already built. A little bit goes a long way. 
  • As more research and evidence are released surrounding the links between mental health and happiness and productivity in the workplace, it’s important to ensure you’re actively cultivating a space and culture where employees are motivated to come to work get the job done.

Interested in what we do at Life By Design Virtual Solutions? Reach out here www.lifebydesignvs.com to talk to one of our trained freelancers.